How to Keep Customers and Manage Costs: What Every Manager Should Know Strategic Finance Certificate Course

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Last week you were invited to join us at our industry-leading online, on-demand training. I am now pleased to send
for your review the conference agenda which profiles this comprehensive program:

Course:
How to Keep Customers and Manage Costs: What Every Manager Should Know
http://www.pb-financialinstitute.com/3FQ/0/?C=3982&P=1070804&T=1&S=1135&D=1

Keeping customers satisfied is better for your bottom line than replacing them. Join us for this informative
course in our series for business managers where you will gain the information you need to manage the
three Cs of business - Cash, Costs and Customers - and track your results using a Balanced Scorecard.

Course access begins Wednesday, September 17, 2014:
* All materials online
* Move at your own pace...take up to 3 weeks
* No classrooms or travel
* Bonus -- One live personalized session with instructor feedback

Learn more by clicking this link:
http://www.pb-financialinstitute.com/3FQ/0/?C=3982&P=1070804&T=1&S=1135&D=1

Course Overview:
Part 1: Cost of Keeping & Losing Customers: A Focus on Quality, Delivery & Price

• Top reasons why customers leave and what you can do about it
• Ways to controls costs using one simple metric
• How to use customer service as a competitive edge to reduce costs
• Why cash management is the common denominator of success
• Tips for creating a framework that provides performance measurements

Part 2: Managing Cash, Costs and Customers Using a Balanced Scorecard Approach

• Tools for identifying the key drivers of quality improvement
• Process vs Product: Which is impacts the customer more?
• Strategies to exceed customer expectations
• How the balanced scorecard ensures effective objectives
• Specific steps for using the balanced scorecard to develop objectives

Part 3: Live, 1-hour instructor-led session with Craig Cochran, a project manager with the
Georgia Institute of Technology Economic Development Institute. His areas of expertise include
customer feedback methods; auditing; development of key measures, organizational development,
and management systems.

Learn more today:
http://www.pb-financialinstitute.com/3FQ/0/?C=3982&P=1070804&T=1&S=1135&D=1

Or call us at 1-877-477-1755 to improve your career and earning potential.

Sincerely,

Enrollment Director
Strategic Finance Certificate Program
Progressive Business Financial Institute
376 Technology Drive
Malvern, PA 19355
1-877-477-1755 (toll free)

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