Social Media Policy Legal Do's & Don'ts: What Healthcare Should Know, 8/19 Webinar

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Discover how to bulletproof your social media policy to protect your facility from the potential liabilities of Facebook, Twitter and other online misuse.

Please join us for our 60-minute conference on:
Social Media Policy Legal Do's & Dont's: What Healthcare Should Know
Tuesday, August 19, 2014 - 1:00-2:00 p.m. ET
http://www.phconferences.com/3YP/0/?C=1555&P=1070804&T=1&S=324&D=1


PROGRAM HIGHLIGHTS
Facebook, Twitter & More: Creating & Maintaining an Effective Policy

• Key points to include in your social media policy: Create a guideline
• Legal do's & don'ts: Preventing unacceptable posts on social media
• Inappropriate behavior on the web: Legally discipline your employees

Compliance Issues Under HIPAA: Be Aware, Know the Facts

• HIPAA & AMA guidelines for social media: Facebook, Twitter & more
• Privacy & disclosure issues: What your facility needs to know
• How you should and shouldn't respond to criticism online

Common Problems When Employees Use Social Media: Protect Your Patients

• When posts turn to harassment: How to avoid online discrimination
• Keeping patient info confidential: Strategies to avoid HIPAA violations
• Ways to utilize social media to boost your reputation & overall image

Live Q&A Session - Hear your social media policy questions answered!


EXPERT SPEAKER
Darren S. Cahr is a partner of the Intellectual Property Practice Group and chair of the firm's advertising and promotions practice. Darren counsels clients on a variety of matters, ranging from
trademarks, copyrights and social media to parallel imports, advertising and promotion law.

• Darren also conducts internal investigations regarding misappropriation of property rights, develops IP enforcement strategies, creates branding policies, reviews advertising for compliance with
  regulatory standards and crafts promotion tactics. In short, Darren's practice is directed to assisting clients in better understanding the value of their intangible assets, and building strategies
  for protecting those assets and capitalizing on their value.
• Darren is a published author on topics of politics and popular culture, and posts regularly at www.legallysocial.com, his blog on social media, intellectual property and the law, on Twitter
  @legallysocial. Darren is a member of the Famous and Well-Known Marks Committee of the International Trademark Association and the Promotion Marketing Association.
• He speaks on issues involving new media and intellectual property throughout the country. Darren was recently recognized by World Trademark Review magazine for his ability to deliver smart,
  thorough and fast counsel to clients on prosecution and strategy issues.
• Since 2007, he has also been chose each year by his peers as one of The Best Lawyers in America(r) in the category of advertising law and as a Leading Lawyer in the areas of Advertising & Media
  Law and Intellectual Property.

Healthcare Conferences:

• Social Media Policy Legal Do's & Dont's: What Healthcare Should Know
• Live, 60-minute Webinar
• Tuesday, August 19, 2014 - 1:00-2:00 p.m. ET

Register now for this exciting event by clicking the following link or calling 1-800-964-6033:
http://www.phconferences.com/3YP/0/?C=1555&P=1070804&T=1&S=324&D=1


We hope you'll join us.

Sincerely,
Progressive Healthcare
384 Technology Drive
Malvern, PA 19355

P.S. If not satisfied, a full refund will be given from now until 7 days after the event.

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